Scripps Networks Interactive surveyed 700 U.S. homeowners of all ages to find out why they’d purchase smart home technology. For most, tech updates were appealing if they provided additional comfort and security.
How come people favor smart homes? Comfort and security
Overall, consumers are interested in improving their homes and quality of life with the addition of technology, citing safety, comfort, efficiency, value and convenience as desired results. The study uncovered the following.
Three-quarters of respondents attributed their purchase motivation to the desire to keep their family comfortable and safe.
18% attributed it to a desire to meet others’ expectations or “keep up with the Joneses.”
Nearly 68% cited energy efficiency as being a driving factor in to see a tangible pay-off in dollars saved, add resale value to their home and comply with social pressure for being Earth friendly.
Millennials want to make their home “convenient for daily tasks.”
Generation Xers want to make their home “a healthy environment.”
Baby Boomers would like to “add value” to their home.
The kitchen is definitely the No. 1 spot in the home to incorporate technology.
Smart home additions
A quarter of all homeowners named the kitchen as the top location to add smart tech, and listed smart refrigerators, connected and app-enabled appliances, voice-activated wireless speakers and motion sensor lighting. Gen Xers led the kitchen-friendly group at 28%, with millennials at 27% and boomers at 23%.
The front door or entryway is the next most popular place for adding technology (15 %), while the living room comes in third (13 percent).
While only 11% of homeowners surveyed have firm plans to purchase energy monitoring and light automation technology for their home, nearly 44 percent of respondents listed these items as tools they’d most like to incorporate.
Mobile device-operated or computer-controlled home systems, a doorbell camera and surveillance equipment also topped the homeowner wish list.
A third or higher of the respondents wish to add home audio automation, HVAC automation, motion lights and a home security system to their home.
Installation
As homeowners consider smart home technology, over fifty percent say they want to find a professional to help them in making the correct decisions.
While expense is the most notable barrier to obtain, respondents also cited tech phobia and an overwhelming number of choices as other deterrents.
85% of millennial’s say they’re likely to add smart home technology to their home, over half over the next year; 73% of Gen Xers are likely, 38% over the next year; and 67% of Boomers, 28% within the next year.
We only recommend one person when it comes to Smart Home Technology and that is Larry Magill, local owner of SmartHome Services. Located in Wesley Chapel, Larry is a past client of our who we assisted in purchasing his new home here. We can say from our own experience, that when you have Larry come to work at your home, the job is going to be 100% completed and affordable.
Give Larry a call at (813) 675-7999 and let him know that Nick & Cindy gave you his information. Need a home for your Smart Home Technology? We have you covered. We are always just a call to 813-300-7116 or click here away.
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